How This Site Is Funded

1. Display advertising (Google AdSense)

We participate in the Google AdSense programme as publisher ca-pub-5653927516423807. Google and its certified advertising partners may display banner, native, or in-feed advertisements on our pages and may use cookies or similar technologies to personalise those ads. We never see your individual identity; Google only shares aggregated reporting with us about how ads perform.

For full details on what cookies Google sets, how to opt out of personalised ads, and how to file a privacy request, please read our Privacy Policy. You can manage personalised advertising globally at Google Ads Settings.

2. Outbound links to Panini Store and Panini America

We link to product pages on paninistore.com and paniniamerica.net so that readers can buy sticker boxes, packs, and albums from an official source rather than from third-party resellers.

Are these affiliate links? At the time this page was last updated, we do not earn a commission from clicks or purchases on the official Panini sites linked from our pages. If we ever join an affiliate or partner programme in the future, we will update this disclosure first, label affected links clearly, and apply the appropriate rel="sponsored" attribute. Today all such links already carry rel="sponsored nofollow noopener noreferrer" as a transparent good-practice signal.

3. Product images and trademarks

Some pages on this site reference small thumbnail images from assets.paniniamerica.net next to a clear caption crediting the source. These images are reproduced for the sole purpose of helping collectors identify the correct retail product. All product names, logos, trademarks, and packaging artwork remain the property of Panini S.p.A. and FIFA. No part of this site implies any endorsement by, sponsorship from, or partnership with Panini or FIFA.

If you are a rights holder and would like a specific image removed or replaced, please contact us via the Contact page and we will action the request promptly.

4. Editorial independence

No advertiser, sponsor, or third party gets to review or change our content before it is published. The 980-sticker checklist, the tracker dashboard, the missing list tool, and the long-form guides are all written, coded, and maintained by the team behind this site. We do not accept payment to add, remove, or re-order stickers. Sticker corrections are made when verifiable evidence is provided, regardless of who reports the error.

5. What we do not do

• We do not sell stickers, packs, or boxes directly.
• We do not broker trades between collectors or take a fee for listings.
• We do not publish sponsored guest posts and we do not accept cash for backlinks.
• We do not run paid promotional content disguised as editorial content. Any commercial relationship will always be labelled.

6. Questions

If anything on this page is unclear, or if you want to suggest a better way to disclose our funding, please email us through the Contact page. We genuinely want this project to stay trusted by collectors, and transparency on how we are funded is a non-negotiable part of that goal.